Right from our origins as a trunkmaker, Louis Vuitton has always been a trendsetter, progressively developing a range of luxury products consistent with the brand’s values.

This creativity entered an exciting new realm in 1998 when Marc Jacobs joined the firm as Artistic Director.

Position:
The person in charge will be responsible for the following activities:

Product Marketing:

  • Participate to buying sessions organized by central marketing in Paris (four show rooms per year);
  • Forecast and negotiate “open to buy” for Carry Over and novelties (4 times per year);
  • Define and monitor Store offer&clusters according to Sales potential and Space monitoring;
  • Liaise with all LVSE countries to relay marketing plans and ensure their proper distribution to all concerned stores;
  • Analyze and define the category potential for new openings;
  • Follow up and propose updates for the distribution of Shoes in the store network and for their product offer.

Analysis:

  • Evaluate the actual sales figures and the sell through by segment/line/market for every season/collection;
  • Conduct studies (quantitative and qualitative) to explain local market performance & trends (client/product/price/seasonal trends/CRM client studies);
  • Summarize and analyse qualitative comments from store network;
  • Analyse competitor strategy and performance within LVSE countries for similar products.

Contribute to optimise sales, commercial actions:

  • Regular visits of stores / countries in order to develop a product strategy in line with potential market trends;
  • Identify needs for products, training and information;
  • Challenge / encourage sales results of the stores and exchange best practices (stock organization, weekly targets follow up, etc);
  • Suggest and coordinate local actions such as product transfers, events preparation in collaboration with the supply chain department;
  • Develop a distribution strategy for new products and evaluate the implementation in collaboration with the supply chain department.

Training:

  • Definition of objectives and content of seasonal product training (twice per year);
  • Animate SHOES zone training sessions and support the re-training sessions in concerned stores and countries;
  • Fine-tune and enhance the efficiency of training tools.

 Requirements:

Training : economics / marketing degree
Experience required : 5+ years (retail experience is a plus)
Languages : English and Italian (French is a plus)

 

We took this announcement from the Official Website of the company. If interested, we suggest you to refer to the following address: contact_it@louisvuitton.com

Published: 05th november 2012
Experience: Product Merchandiser Shoes
Function: Product
Location: Milan